A pictogram is always part of a bigger whole. If it concerns a website button, it is integrated in the corporate identity.
A pictogram which is displayed in a hospital or airport, is part of a whole signage system. However small a pictogram is, it fulfils a very important function in the communication and therefore in the appearance of a company or place.
Pictograms are in all possible ways usable and contribute – especially when part of a series with mutual uniformity – a lot to the recognisability of a brand or company.
Pictograms for a broad public
Corporate icon series
Series of pictograms
Icons university faculties
Online IT Magazine
A medical icon set